Welcome to The Social Media & Global Sport Observatory

The Social Media and Global Sport Observatory conducts academic research, disseminates data and delivers training around the issue of sport communication through social media

Academic Research

Conducting academic research and disseminating data on the issue of social media in sport

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Global Sport

The emergence of social media in the field of sport producing a truly global phenomenon

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Social Media

A fresh, sincere and more direct form of communicating, taking into account fans’ opinions and feedback

Data Lab

Fútbol, violencia y el ocaso de Twitter: Evolución de los incidentes violentos y de la participación del aficionado en el trienio 2016-2019

Autores: Oriol Figuera Godoy y Adolfo Nieto Losada Revisor del texto: Dr. Emilio Fernández Peña Keywords: Twitter, violence, La Liga, fans, ultras, football Affiliations: Centre d’Estudis Olímpics de la Universitat Autònoma de Barcelona (CEO-UAB), Sport...

La final de la Copa del Rey 2018 en Facebook y Twitter

Autores Oriol Figuera Godoy Adolfo Nieto Losada Keywords: Twitter, Facebook, fútbol, Copa del Rey Affiliations: Centre d’Estudis Olímpics, Universitat Autònoma de Barcelona (CEO-UAB), Social Media and Global Sport Observatory Cómo citar: Figuera, O....

The Pyeongchang 2018 Winter Games on Twitter and Facebook

Authors : Oriol Figuera Godoy and Adolfo Nieto Losada Keywords: Twitter, Winter Olympic Games, Pyeongchang, Social Media Affiliations: Centre d’Estudis Olímpics, Universitat Autònoma de Barcelona (CEO-UAB), Social Media and Global Sport Observatory How to cite:...

RIO 2016 ON SOCIAL MEDIA

Social media has offered a new stage to the world of sport, representing a unique opportunity to engage young people through its strategic ability to connect audiences and disseminate the Olympic values and ideals

Coming soon